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I had an interesting week. In conjunction with Life Extension Foundation (LEF) and Greta Blackburn, we played host to many of the Emmy award actors, actresses and other entertainment industry personalities. It was a pre-Emmy Award event where celebrities go to try out your “stuff” and to hype the Emmys.

Our stuff included the extensive benefits from memberships in LEF as well as the breakthrough Signals skin care line. www.LEF.org/maxlife and www.Signals120.com.

It was a fun event from which I learned a few things. First, the celebrity crowd is much younger than I thought. They somehow look older on TV. It’s been years since I watched much television, and now I know another reason why. I thought was simply a waste of time for most shows, and for me, it is. That’s because most of the shows target audiences from teenagers to the thirty-somethings. So the experience made me feel old. Ouch! But it also strengthened my resolve to recapture my youth.

The second thing I learned is the young hip Hollywood crowd is not in tune with life extension. In fact, many did not even know what “life extension” means. But once they get to be around thirty that changes. Those over forty were almost unanimously fascinated by what is and what might be available to them.

We went to the show to make the entertainment industry more aware of healthy life extension possibilities. Of course, they were almost all interested in beauty enhancements. But they seemed to be more aware of surgical answers then the non-invasive approaches LEF offers. And for the most part, they knew little to nothing about extreme life extension possibilities and technologies.

This will soon change. The entertainment industry has more influence than most, and they gravitate toward anything that could make them younger or appear younger. That’s why we were there. By educating only that core group, we can leverage our way to much wider audiences. That in turn legitimizes an industry that many perceive as one that is top heavy with quacks selling their snake oils to a desperate crowd. Once they understand what works and what doesn’t, and once they understand that science-based age reversal may no longer be an impossible dream for them, it will no longer be an uphill battle getting them to support the research.

Life Extension Express clearly explains the concept and was written to change the way most people think about the inevitability of aging and decline. Get your copy now at

http://www.amazon.com/s/ref=nb_ss?url=search-alias%3Daps&field-keywords=life+extension+express&x=13&y=21.